Outstanding Companies

Mission: “The Chopra Center for Wellbeing boldly explores new frontiers in the expansion of human consciousness through programs, products, and services for the integration of mind, body, spirit and environment in healthcare, education, business and personal development.”

What inspires us the most with the way the Chopra center is ran is the interaction between its two founders: Deepak Chopra and David Simon. They are both doctors with a common objectives and different styles and approaches. We believe the success of the center is primarily due to how they united their strengths to serve others.
The Center is a nurturing haven where people find resources and guidance to heal their physical and emotional pains; where they are taught how to connect to their inner spiritual life; where they can be part of a community of like-minded people who share the belief that a connection of body, mind and soul is essential to life.
www.chopra.com

Mission: “To provide choices that foster a sense of belonging to a healthy and conscious community that can make a difference in the world.”

Gaiam brings healthy living solutions and eco-friendly products to their customers. From yoga DVDs and workout clothes to green household cleaning products to personal development books and on-line seminars, Gaiam provides products and services but also an extensive on-line community. Their product act as a liaison to connect link-minded people. Their endeavor is perfectly aligned with the values and interests of the LOHAS community. (“LOHAS is an acronym for Lifestyles of Health and Sustainability, a market segment focused on health and fitness, the environment, personal development, sustainable living, and social justice” from www.lohas.com) Surfing on Gaiam is a great source of inspiration to us and to millions of conscious users.
www.gaiam.com

Mission: “To create components for people to live longer, healthier and more fun lives.”

Lululemon is a yoga-inspired athletic apparel company, based in Vancouver, CA. Their reason for being is to actively contribute to elevating the world from mediocrity to greatness. We like Lululemon’s company culture, which is about empowerment and personal responsibility. Each employee works with a coach to define their career, health and personal goals as a prerequisite to live a balanced life. When you enter a Lululemon store, that’s the atmosphere you feel. Their employees don’t just work there, they are a part of the Lululemon experience.
www.lululemon.com

Kenneth Cole’s motto: “To be aware is more important than what you wear.”

Kenneth Cole is a U.S.-based fashion house that engages in various charity projects. Their latest project is called aWEARness which is a not-for-profit entity that supports, empowers and encourages acts of service, volunteerism and social change. Through their A-Wear-Ness campaign and events, Kenneth Cole provides a platform for the inspirational acts of Change agents – people who see a problem and try to become the solution by striving to make a difference. www.kennethcole.com

Mission: “To organize the world's information and make it universally accessible and useful.”

Google is widely recognized as the world's largest search engine - an easy-to-use free service that usually returns relevant results in a fraction of a second. As a business model, they show us that things don’t have to be complicated to be successful: Google simply has 3 core values and has been following them from the start:
* Do no evil.
* Technology matters.
* We make our own rules.

They made it very easy for their employees to remember these three guiding principles. And over the years, they have proven that it is possible to stick to simple processes. Google is also an example in giving back. Their many initiatives provide credit opportunities at very low interest rates to companies in developing countries that are too big to receive mini credit loans and too small to be granted loans by banks. www.google.com

Mission: “To inspire and nurture the human spirit— one person, one cup, and one neighborhood at a time.”

Starbucks is an international coffee company with over 17.000 stores worldwide. They strives to use their size and the fact that they are well-known to do good. They have initiated numerous activities to support the local communities where they have stores, as well as where they source their products. Starbucks is committed to a role of environmental leadership in all facets of their business which includes their foundation Starbucks™ Shared Planet™ and an emphasis on ethical sourcing.
http://www.starbucks.com